Duyệt theo Tác giả "Han, Saram"
Hiển thị tài liệu từ 1-2 của 2
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Do managerial communications improve customer satisfaction and eWOM? The moderating effect of response authenticity
(2023-08)As customer reviews are becoming increasingly valued in the hotel industry, hotel managers are actively responding to customer reviews, and many researchers are investigating the effects of managerial responses. Previous ... -
Do managerial communications improve customer satisfaction and eWOM? The moderating effect of response authenticity
(2023-12)As customer reviews are becoming increasingly valued in the hotel industry, hotel managers are actively responding to customer reviews, and many researchers are investigating the effects of managerial responses. Previous ...
